Community Building

In previous posts, we discussed the kind of importance that is placed on community building alongside community engagement and how to differentiate the two. In case you haven't had the chance to really dive into that one, it's definitely worthwhile doing. In case you don't have the time, here are the cliff notes: Community Building is all about laying the foundations where your future communities will start from, such as a dedicated forum on a website, email newsletter and social media outlets. While community engagement refers to the methods of directly engaging with your audience and how it differs ... read more

Behind any startup company or business is an effectively constructed community that allows for its message to be circulated and its content to be created and widely distributed over a wide range of mediums.As a result, for any kind of business, no matter how far they are along in their life-cycle, without an effective set of tools being used to help you build your community, fighting to develop one will prove to be an uphill struggle.So, what exactly are you going to need when it comes to building up your own community? First of all, you'll ne ... read more

A good business is only as reputable and successful as its community is expansive and loyal. So if you're looking to build your company up, it's important to know how to build an effective community, maintain it, and grow it in order to let you and your business realise your potential.The very notion of community building has, over the past few decades, dramatically changed the way in which companies need to approach would-be customers. While it sounds like this is something that gets handled by simply being 'around', companies spend millions, if not billions in order to get the ... read more