Marketing

"We're going to be launching this brand new innovative product and we're looking for investors!" 'Sounds good! What's your Go to Market Strategy for doing that? What's the first step?' "Well..."One of the ... read more

One of the areas that we discussed in the past included some of the essential documents you need as a startup company to really gain traction with investors, no matter what kind they are. Rig ... read more

If there's one thing that takes more time and more resources to cultivate over time for a business, it's the prospect of developing a community that identifies strongly with your business, demonstrate a significant deg ... read more

With startups, it is all a matter of Growth - lets look at the advantages of pay per click and disadvantages of PPC to Develop your Startup in this essential phase of building your bus ... read more

In previous posts, we discussed the kind of importance that is placed on community building alongside community engagement and how to differentiate the two. In case you haven't had the chance to really dive int ... read more

Behind any startup company or business is an effectively constructed community that allows for its message to be circulated and its content to be created and widely distributed over a wide range of mediums.As a ... read more

No matter what kind of company you look at, or which entrepreneur you speak to, they will certainly discuss the importance that comes with a brand and its consistency. Specifically where it relates to its ... read more

For anyone looking to take their startup company to the next level, the power of social media, especially where it relates to marketing, cannot be understated in the slightest. Just looking at some of the ... read more

The world of entrepreneurship is a wild, often fun and more often gruelling, one. Whether you're taking your very first steps at building up on your initial blueprints, or you're taking your side project/hob ... read more